Magnum’s beauty move: Behind its collab with skincare start-up Fayshell
Inside Retail
JANUARY 2, 2024
A beach club birthday celebration The collaboration was orchestrated by event management company Studio Messa, which contacted the Fayshell team and pitched its concept of a”sensory experience” that incorporated two new Magnum flavours – Double Sunlover and Double Starchaser – into a mini-facial.
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