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A sensory journey infused with traditional Chinese flavours!

Design Middleeast

In Dubai, where the audience leans towards maximalism, the challenge was to balance popular preferences with SHI’s essence. Our approach is a delicate balance that intertwines traditional recommendations with the dynamic influence of the digital age.

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Store Design And Instagrammable Age: Inside The Mind Of The Millennial Shoppers

Greater Group

Essentially, Millennials are much more likely to invest in a product or service when they see a person with ‘Instagram-credibility’ promoting a certain brand. At greater group , we’ve conducted an extensive study of the Millennial target market to design stores that best engage this generation. Case Study: New Balance (Tokyo).

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How to Master Retail Design Concepts: Transforming Your Store into a Shopper’s Haven

Greater Group

Retail design concepts that are well-executed not only brings a brand’s message across to its target market, but reinforces that message to spur that audience into action, i.e. making a purchase and/or encouraging brand advocacy. These make sure the light is balanced all over the store. Decorative lights.

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Top 10 Things to Consider When Conceptualising Retail Store Layout Designs

Greater Group

Armed with this knowledge, businesses will be better able to create a “personalised” retail store layout design that is more effective in meeting the needs of the target customer. Suggestions for tailoring the store layout to appeal to these groups include: Grouping related products and highlighting promos for Savings shoppers.

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