Remove Balance Remove Customer Engagement Remove Planning Remove Promotion
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Retail’s returns challenge: How to balance customer demands and overheads

Inside Retail

She said that more than one-quarter of retail businesses polled in Shipstation’s latest research plan to increase delivery charges for customers this year, and 10 per cent plan to increase the cost of returns. So retailers really need to be careful with what they are promoting to ensure it does not conflict with their messaging.”

Balance 234
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Retail’s returns challenge: How to balance customer demands and overheads

Inside Retail

She said that more than one-quarter of retail businesses polled in ShipStation’s latest research plan to increase delivery charges for customers this year, and 10 per cent plan to increase the cost of returns. So retailers really need to be careful with what they are promoting to ensure it does not conflict with their messaging.”

Balance 130
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Gamification can revolutionise retailers’ loyalty strategies

Inside Retail

With the value of mixing in-person and online loyalty initiatives already well recognised, gamification is the new tool to encourage engagement outside stores, inspiring customers, revealing new products and ultimately, increasing sales. Create a routine of gamification experiences for your customers. What is gamification?

Strategy 130
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What Nordstrom’s Paul Smith pop-up says about the future of this retail trend

Inside Retail

He’s been able to sustain his longevity in the business through listening to his customers over the decades while successfully leading them through different eras of style,” Jian DeLeon, men’s fashion director for Nordstrom, commented. At the end of the day, we’re both fully invested in helping customers look great and feel their best.”.

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How retailers can boost loyalty in the zero-party era

Inside Retail

Google announced plans to entirely phase out third-party cookies within two years. Their digital expectations have also risen exponentially, causing brands everywhere to face their biggest challenge yet – balancing customers’ desires for personalised interactions while fiercely protecting customer privacy. .

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Aussie supermarkets have a trust problem. Here’s how they can fix it

Inside Retail

At the big end of town, Woolies X, with its embedded Quantium research is driving the customer data revolution for team green, while Wesfarmers’ OneDigital promises to play catch up and unleash the power of Flybuys with a huge commitment in talent and marketing (what about that AFL Grand Final budget).

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5 Retail Marketing Strategies to Drive Sales

Creative Displays Now

In-store marketing: These are the marketing collateral and techniques businesses use to promote their products within a physical environment. There are many avenues to promote your products to potential warm leads. Another way to incentivize loyal customers is by introducing referral campaigns. Focus on website responsiveness.