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Four out-of-the-box influencer marketing strategies

Inside Retail

Like just about every industry, the influencer economy evolved significantly from 2020 to 2021. Though hardly a new initiative, the inclusive campaign took off in late 2020 and has maintained momentum into 2021, with style bloggers such as Bella Ramos (@bella.ramos) routinely flaunting the brand’s lingerie in flirty at-home posts.

Strategy 130
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Perfect Posts of Architecture

Onyx

On the evening of November 12, 2021, our design director, Jonathan Novak, received an AIA Cleveland award citation for his personal architectural design studies on Instagram ( @jonathan.b.novak ). Less still, it seems, would anyone believe that it could become a field of artistic operation. And who knew? This happened to me.

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Episode 48: Richard Lems

VMS

About 12 years ago, I was visiting Amsterdam and spent days wandering the city, eating stroop waffles, pancakes, drinking coffee and shopping along the Kalverstraat. Perimeter wall units were illuminated with colorful frames, each identifying a specific category of merchandise. EPISODE NOTES. Website: rituals.com (Company).

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A new sensorial dialogue between men and things with Giovanni Levanti

Design Wanted

Immediately recognised and appreciated, his work was exhibited in “12 New Memphis” and renowned design brands such as Cassina, Edra e Campeggi began including his projects in their own catalogues. Always interested in the artistic avant-garde movements and radical design, why focus on renewing domestic comfort?