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Macy’s Honors Black History Month with Illusory Window Display

VMS

C ONCEPT: A SERIES OF windows honoring Black History Month combines bold patterning with optical illusions, creating a sense of depth in an otherwise compact space. These windows were inspired by New York-based, Black female artist Lisa Hunt. WORK OF ART.

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2021 IVC Best in Show: “Something Like THAT” (Temporary/Pop-Up)

VMS

For those projects that were created during the most uncertain times in recent history, visual merchandising proved to be a key component in facilitating memorable experiences shoppers could immerse themselves in to center their focus, as seen through this year’s winning displays.

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Foot Locker Debuts Champs-Eastbay Hybrid Store in Chicago

VMS

Dubbed the Champs Sports Community Store, the 21,000-square-foot space is home to the first brick-and-mortar location for Foot Locker’s Eastbay brand. The design of the two-level space is by Foot Locker’s in-house Global Retail Concepts Team. The second floor is home to our men’s product and an Eastbay shop-in-shop. gallery_holder}}.

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Wilson Sporting Goods Opens New York City Flagship

VMS

Wilson Sporting Goods (Chicago) is continuing its expansion into physical retail with the opening of its first flagship store, a 6400-square-foot space located in New York City’s SoHo district. The atrium also features a graffiti mural by NYC artist Greg Lamarche that pays homage to the store’s location.

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Wilson Sporting Goods Turns First Physical Stores into Ultimate Urban Playgrounds

VMS

In the flagship location on Broadway in SoHo, a feature wall dotted with baseball gloves allows customers to grab product and test it out, while the entirely new lifestyle apparel line showcases the brand’s recent street-meets-sport ethos. Pop-Up & Museum. Advertisement.

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3 Trends That Will Positively Impact Retail in 2022

VMS

Tenspace (Columbus, Ohio) offers digital native and direct-to-consumer brands, like sports apparel brand Rudis, a physical space to test store concepts and brand activations. The idea: provide a low-cost, supportive space for a fledgling app or a gadget to be nurtured for a limited period of time. NURTURING NEWBIES.

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VMSD’s 2021 Designer Dozen: Future Proofing

VMS

Nominated by their peers, these multidisciplinary designers, architects and visual merchandisers have demonstrated a dedication to design excellence as well as a commitment to advance the customer experience at retail in ways we are only beginning to imagine. How and why did you get into retail design/visual merchandising?

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