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How to create an Effective Merchandising Plan

Compliantia

Retail consultant and influencer, Ian Scott , says, “If stores are poorly presented, all the hard work from marketing, advertising, sourcing, and construction is wasted because shoppers won’t be inspired at the final point of purchase.” That’s why you should pay special attention to visual merchandising.

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9 Qualities of Award-Winning Custom Trade Show Booths

Trade Show Booth Companies - Trade Group

Ensuring that your booth layout allows for efficient traffic flow and accommodates different types of social engagements, from product demonstrations to private meetings, is imperative. Using sleek glass and polished metal creates a luxurious look and sophisticated ambiance that aligns perfectly with the luxury cars brand.

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Retail Spaces That Build Community

Quarter 20

And while both online and in-store transactions are part of the overall experience, it's the retail space that currently requires new ideas and layouts. These new layouts must make the physical shopping experience either distinct or preferential in comparison to the easy and quick online checkout. They need reinvention. The result?