Children’s Advertising Review Unit Issues Revised Guidelines for Advertising to Children
Hunton Andrews Kurth
AUGUST 20, 2021
The Children’s Advertising Review Unit (“CARU”), a part of BBB National Programs (“BBBNP”), released its revised Children’s Advertising Guidelines earlier this month. CARU’s Guidelines, which previously covered advertisements addressed to children ages 12 and under, now will cover children ages 13 and under.
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