“Traditional marketing is undergoing a seismic shift”: Meta’s APAC’s VP
Inside Retail
DECEMBER 7, 2023
In an exclusive interview with Dan Neary, Meta’s vice president for the Asia Pacific region, we delved into the company’s strategic focus on the APAC market, a key driver of its global growth. In APAC, more than 90 per cent of advertisers in Singapore and Vietnam use click-to-message advertising.
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