Inside Retail

FEBRUARY 8, 2024

Usually – and especially for consumers shopping online – the first physical impression someone has of your brand is when they see it in its packaging. “So So it’s vital to make that experience count,” explains Alexandria Jurcic, national marketing manager, at Australian corrugated cardboard and packaging specialist Abbe. “It

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Social Media Gifts Display Marketing 279

Inside Retail

JUNE 26, 2023

The pet food market in India is expected to grow by approximately 20 per cent annually over the next five years to reach over $1.2 Additionally, we have embraced omnichannel marketing, effectively utilising physical stores, e-commerce platforms, and social media to provide a seamless and integrated customer experience,” he said.

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Marketing Expansion Social Media Strategy 130

Retail Prophet

AUGUST 11, 2023

But the shift is bigger than consumer-facing innovations. And how to do this when superior selection, convenience and price have largely become the domain of large international marketplaces and mega-chains, and digital advertising is relentlessly more expensive while declining in its effectiveness?

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Art Consumer Artistic Form 52