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From Concept to Consumer: The Journey of Device Design, Development, and Retail

Retail Bound

Selling a product to retail involves numerous steps, spanning from idea conception and production to placing it on store shelves. Beginning with idea generation and market research to identify market gaps, companies go through multiple stages of product development before launching the product. But how is it accomplished?

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Five Strategies for engaging Gen Z through experiential marketing 

Trade Show Booth Companies - Trade Group

Segment your target market through psychographics Psychographics involve targeting an audience by analyzing their values, attitudes, and motivations. Recognizing the nuances of psychographic distinctions enables more precise targeting. This goes hand in hand with the concept of UCG (User Generated Content).

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The future of the metaverse: Do we really need to ‘NFT’ everything?

Inside Retail

At the moment, NFTs are currently used by luxury brands in Hong Kong to create exclusivity through collectibles and also for specific marketing campaigns, she added. Yeung’ business has a proprietary private chain with tailor-made blockchain solutions that bring faster transactions and higher efficiency for brands in the metaverse.

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Embracing The Retail Renaissance: Strategies For Independent Retailers

RetailMinded

In this era of the “Retail Renaissance,” independent retailers are in a prime position to carve their niche in the market through innovative marketing ideas and concepts. Research shows that 75% of businesses increased their credibility and trust by harnessing digital marketing techniques. Let’s hop in!