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Developing retail experiences through immersive retail design

Retail Focus

Retailers also recognize the importance of building a cohesive brand identity and narrative message that customers can understand and feel a sense of belonging to. This can include the creation of a distinctive store design, the use of unique materials and textures, and the integration of story-telling elements throughout the store.

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Theory opens layered flagship store on Regent Street

Retail Focus

This will be part of a ‘connected retail space’ with Uniqlo, also owned by Fast Retailing. It is the first time the two fashion brands have occupied a retail space in the same location in the UK and Europe. . Stone plinths at the base of rail displays complete the story with footwear and accessories.

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Khaite flagship store designed as a "tribute to the cultural legacy of SoHo"

Dezeen

The store was designed by Khaite 's founder and creative director, Catherine Holstein and her husband New York-based architect, Griffin Frazen. It was designed by Khaite's founder and her husband "Every element of KHAITE is shaped by New York, and we set out to make this space a tribute to the cultural legacy of SoHo," said Holstein.

Design 105
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Heinemann Australia unveils expanded Gold Coast Airport duty-free store

Inside Retail

Having nearly doubled the size of its retail space to 1324sqm across the departures and arrivals areas, Heinemann has adopted Gold Coast Airport’s ‘Coast to Hinterland’ design concept, using materials, textures, and colour scheme that mimics the region’s landscape of beaches, rainforests, and mountains.

Texture 147
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Frasers Group unveils new Frasers multibrand store concept in Wolverhampton

Retail Focus

On Monday 12th April, Frasers Group plc will open the doors for the very first time to Frasers Wolverhampton, a dynamic 34,000sq ft retail destination in the heart of the city. The service-led proposition is designed to align with the way the modern consumer shops – across price-points, brands and product categories.

Concept 225
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Self-Portrait wraps London store in mint-hued Cornish clay and tonal surfaces

Dezeen

Located on the corner of Kings Road and Duke of York Square in Chelsea, London, the 200-square-metre store was designed by Self-Portrait founder and creative director Han Chong in collaboration with New York-based architect Andreas Kostopoulos. The store was designed by Self-Portrait founder Han Chong and architect Andreas Kostopoulos.

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How to make the retail environment more sensory-friendly

Inside Retail

their system does not naturally filter out the multitude of daily sensory inputs), the layout and design of a physical retail space plays a significant role in their customer experience. Quiet rooms are designed for people needing a short time away from the stress and over-stimulation of a busy environment.

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