Accessories Curate Engagement Expansion 
Inside Retail
APRIL 7, 2024
From modest beginnings in the world of book trading to curating a diverse array of brands, including the recent sensation, Kazaang, BMS Brands has epitomised the spirit of the underdog since its inception. Embark on a journey with us as we explore their remarkable narrative of resilience, innovation, and triumph against all odds.
Design Middleeast
FEBRUARY 2, 2024
.” The new 500 sqm store at Mall of the Emirates features an immersive layout designed by AMDL CIRCLE for Poltrona Frau, and includes distinct rooms, an exhibition path to engage customers and material, and object libraries.
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Retail Focus
AUGUST 10, 2023
A key catalyst in this transformation is the rise of pop-up stores, which are not only contributing to this expansion but also introducing new dynamics into the luxury ecosystem. A luxury hotel or restaurant become an extension of the brand’s story, enabling to curate an environment that resonates with its target audience.
Inside Retail
FEBRUARY 11, 2024
New store openings are expected to increase customer engagement by making the brand more accessible to a wider community of new and existing shoppers, and allowing for products, culture and events to be showcased. Part of this expansion strategy is to give LSKD customers the ability to shop directly with the brand.
Inside Retail
MARCH 7, 2024
Growing the team for global expansion Currently, Nakedvice sells products online and in-store through its Melbourne Flagship in Abbotsford, which serves as a destination location for customers. Expansion plans will be supported by the opening of a second boutique in Victoria and a third in New South Wales by the year’s end.
Inside Retail
SEPTEMBER 11, 2023
From its ephemeral presence in the Melbourne CBD to its captivating interior, every aspect of the store is carefully curated, with limited signage enticing curious seekers to discover the elusive spot. The layout is carefully planned to create an immersive and engaging experience. Inside, the store defies conventional retail norms.
Inside Retail
NOVEMBER 14, 2023
The Terminal “Our ‘click and mortar’ strategy is designed to integrate the convenience of online shopping with the tangibility of a physical store – where products purchased at the store are delivered straight to customers’ homes to ensure a seamless and engaging customer journey,” he told Inside Retail.
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