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How YouTube aims to take a piece of the social commerce pie

Inside Retail

APRIL 16, 2024

To put that into perspective, social commerce sales were barely US$27 billion in 2020. Based on sales figures collected by New York-based market research and analytics firm YipItData, TikTok Shop is already approaching a projected annual revenue of around US$4 billion. billion in 2027.

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How the Beyhive and Swifties are creating a new category of concert fashion

Inside Retail

AUGUST 20, 2023

During the height of the Covid-19 pandemic, the retail industry saw a major spike in sales of sweatpants and other forms of comfortable wardrobe items. The post How the Beyhive and Swifties are creating a new category of concert fashion appeared first on Inside Retail.

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Fashion Apparel Accessories Accessories 130
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