Remove 2018 Remove Contrast Remove Customer Engagement Remove Strategy
article thumbnail

Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

Expert Manager at Univers Retail | Ephemeral Retailing Specialist | Published Author | Speaker In the dynamic and ever-evolving landscape of contemporary business, the concept of digital transformation has emerged as a pivotal force shaping industries and strategies at an unprecedented pace.

article thumbnail

Why Innovative Loyalty Card Programs Can Significantly Improve Customer Retention & Engagement

Parcel Pending

The lure of loyalty cards remains the same since its inception: it’s more cost efficient to retain an existing customer than it is to acquire a new customer. Consumer data clearly backs up this strategy: 84% of consumers say they’re more apt to stick with a brand that offers a loyalty program 2. 2018, May 15).