Retail Focus

APRIL 4, 2024

Luxury brands prioritise the customer experience in their digital transformation efforts. Luxury brands are increasingly using customer data and artificial intelligence to offer highly personalised shopping experiences (Economist 2017). The brand uses various platforms for product launches and brand storytelling.

Social Media 147

Social Media Strategy Balance Engagement 147

Greater Group

SEPTEMBER 24, 2019

A ‘new normal’ has emerged , challenging us to think outside the box in exploring new formats and creating displays and activations that chase up the figures for sales, customer engagement and brand awareness while cutting down on manufacturing cost and timeframes.

Display 52

Display Shopping Engagement Customer Engagement 52

CRP

JANUARY 27, 2023

Since then, she decided to take her brand in-house, creating shop called Shop WeWoreWhat , which stocks denim, swim, overalls, and activewear. The first opened in Milan in July 2017, followed by a second location in Shanghai. In 2019, she partnered with Joe’s Jeans on a new style of jeans called the Danielle Jean.

Gifts 52

Gifts Fashion Color Promotion 52