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Zalora exec talks immersive retail and personalised customer journeys

Inside Retail

The Terminal “Our ‘click and mortar’ strategy is designed to integrate the convenience of online shopping with the tangibility of a physical store – where products purchased at the store are delivered straight to customers’ homes to ensure a seamless and engaging customer journey,” he told Inside Retail.

Fashion 130
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5 innovative fashion tech brands you should know

Inside Retail

This provides the framework for choosing the tech that provides them with the capabilities, data and insights, helping them enhance their products and services to keep customers engaged and excited about what they are doing.”. A combined international effort is needed in tackling fashion’s problems head-on.

Fashion 130
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Meet Nakedvice, the brand founded by best friends in the Sportsgirl stockroom

Inside Retail

The brand was co-founded in 2014 by best friends Sarah Miller and Jessie Gargan, who were 23 and 26, respectively, at the time. Other KPIs that the brand monitors include sales volumes across channels, overall revenue growth and the returns rate, which is crucial for maximising profitability and customer satisfaction.

Apparel 130
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Influencer-Inspired Packaging Trends 2023

CRP

Bing opened her first Los Angeles store in West Hollywood in 2014. After a few seasons, the brand Chiara Ferragni successfully evolved towards a complete go-to look featuring everything from shoes to garments to accessories. Unboxing not only supports brand storytelling, but also drives customer loyalty and the opportunity to go viral.

Gifts 52