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Analysis: This is how Nike’s digital sneakers could work in the future

Inside Retail

I can only imagine the vast amounts of data Nike collects and analyses – the items bought in-store and online, foot traffic and dwell time at every Nike location, product returns, website hits, social media engagement, the number of people who purchased the Fortnite x Nike bundle.

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‘Gen Z wants to see change’: Princess Polly’s journey towards diversity and inclusion

Inside Retail

Kim Zorn: Princess Polly’s story started around 2010 from a beachside apartment on Australia’s Gold Coast. I think we’ve really differentiated ourselves by being customer-obsessed, social media-driven and, what we call ourselves, a content powerhouse. We have great engagement on the [SMS] channel.

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Celebrating World Industrial Design Day with Srini Srinivasan, president of the World Design Organisation

Design Wanted

Since 2007, the 29th of June has been observed as World Industrial Design Day to celebrate the merits of industrial designers and to actively engage design professionals and design enthusiasts to explore their creativity. Since 2020 many of these activities have turned virtual , powered by social media, but we have not been deterred.

Design 98
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Influencer-Inspired Packaging Trends 2023

CRP

Born in Denmark and brought up in Sweden, Anine Bing started as a model and became an influencer promoting several fashion brands on her Instagram account as early as 2010. The result is a truly high-quality unboxing experience that keeps customers engaged and excited for their next shipment. million worth of merchandise in one day.

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Can retail lead the rise of super apps?

Inside Retail

Super apps are digital platforms that provide multiple services, such as shopping, payments and social media – and they are on the rise. Coined in 2010 by Blackberry founder Mike Lazaridis, the term ‘super app’ was first used in its current context to describe China’s WeChat, which offers messaging, payments, e-commerce and more.

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