Remove 2010 Remove Engagement Remove Expansion Remove Retail Marketing
article thumbnail

‘Gen Z wants to see change’: Princess Polly’s journey towards diversity and inclusion

Inside Retail

Here, we chat with global performance director Kim Zorn about Princess Polly’s international expansion, how it stands out in a sea of DTC brands and the launch of its diversity and inclusion council. Inside Retail : Can you give me a quick snapshot of what Princess Polly is like? We have great engagement on the [SMS] channel.

article thumbnail

Locals rebuff invaders: Inside Vietnam’s convenience stores war

Inside Retail

If they needed washing liquid, eggs, veggies or paper towels, they’d duck down the road to a market or a ma-and-pa store – whether in a large format meeting place the size of a small Western supermarket or a collection of shophouses and street vendors shoulder to shoulder down a narrow alleyway. As of last year, the country was home to 1.4

Marketing 130