Not just Gwyneth and Succession: How the economy is driving quiet luxury
Inside Retail
JULY 4, 2023
Crashing stock markets and inflation forced the wealthy to pare back outward displays of wealth. Specialising in elevated classics, the brand was started in 2006 but has recently had a jump in popularity, thanks to the booming quiet luxury trend. In some cases out of necessity, but also to avoid the prying eyes of tax agents.
Let's personalize your content