Inside Retail

AUGUST 18, 2021

billion less than Adidas paid for it back in 2006. The focus for Adidas will now be on its “Own the Game” strategy, which it expects will fuel growth, gain market share and “create sustainable value” for its stakeholders. Authentic Brands Group (ABG) purchased Reebok last week for US$2.5 billion; US$1.3 Behind the breakup .

Apparel 246

Apparel Fashion Marketing Strategy 246

Inside Retail

NOVEMBER 15, 2022

Here, she discusses the challenges of a sustainable supply chain, how sticking to your established values helps you stand out, the hidden advantage in not having a strategy at first, and what the business has planned for the next 10 years. Now, we’re a crew of 44 and we have a 10-year strategy, which we never had before.

Strategy 130

Strategy Fashion Management Curate 130

Inside Retail

AUGUST 26, 2021

This section of the business is a consumer favourite with most pieces selling out within days of being online. KB: For Nasty Gal we began our journey in a tiny San Francisco apartment selling vintage on eBay, back in 2006. IR: Tell me about Nasty Gal’s new sustainability range, All Things Considered, and the thinking behind it.

Fashion 130

Fashion Apparel Form Strategy 130

Inside Retail

APRIL 5, 2022

IR: I know Sheike launched an e-commerce site in 2006. SK: There’s no doubt that online is a major contributor to our business, and one that we will continue to champion strongly, just like our bricks-and-mortar strategy. How mature would you say your online offering is today? They really work hand-in-hand for us.

Marketing 130

Marketing Planning Space Engagement 130

Inside Retail

MARCH 5, 2023

Coleman, who started Nana Judy in 2006 while working part-time in a local surf shop, identified the popularity of skate and surf brands across Australia. This included its direct-to-consumer online business model, local and international wholesaling partners, and category expansion across childrenswear, activewear and menswear.

Expansion 246

Expansion Pattern Flow Apparel 246