Retail Focus

JUNE 22, 2023

The concise and clean layers with dynamic lighting effects emerge from the lively streets as a pure and dazzling scenery of Myeongdong. When someone steps on the digital floor, the displayed pattern will change accordingly. While appearing as an abstract picture at close range, it is actually a video when viewed from the upper floor.

Display 147

Display Pattern Visual Merchandising Focal Point 147

Design Week

OCTOBER 7, 2021

And where the bar is well-lit with large windows, light is filtered in the restaurant area to create a more intimate space, the studio says. Each is then finished with custom designed lighting, seating and screens. A focal point of the space is a large mural designed and painted by London-based illustrator Kate Philipson.

Interior 132

Interior Design Contrast Focal Point 132

Greater Group

JUNE 9, 2023

Where the transaction was once the sole focal point of retail design, modern shopfitters and designers take the entire shopping experience into consideration: Someone glimpses a shop window and enters the shop, then browses and samples or tries on the merchandise, eventually making it to the counter and walking out with a purchase.

Concept 52

Concept Retail Design Layout Design 52

Parker Design

MARCH 8, 2021

The curves also add a unique look and feel that is welcoming and helps with visitor flow, encouraging delegates to make a mental association and acting as a subtle invitation to visit the neighbouring LEO stands. Introducing curved shapes in every stand to mirror each other acted as a way to add visual cohesion to the three separate stands.

Promotion 52

Promotion Flow Focal Point Space 52