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Why Wilson is bringing its A-game to physical retail in the US market

Inside Retail

Wilson Sporting Goods Co recently unveiled its first retail store in California, located within the well-known Third Street Promenade shopping district in Santa Monica. The program covers select sporting goods across tennis, pickleball, basketball, football, volleyball and more.

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How Rebel is bringing elements of its immersive store concept online

Inside Retail

Australian sporting goods and apparel chain Rebel has expanded its omnichannel offering with a revamped website that aims to bring some of the experiential elements of Rebel customer experience (rCX) concept stores online. Other improvements include easier-to-navigate product pages, and bigger, bolder content across the site.

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Innovative Design in Sports Stores

Quarter 20

If there’s any sector of retail that could use a boost from innovative design, sporting goods is certainly a candidate. The whole business of sporting goods has been evolving at an especially rapid pace, and brick and mortar stores remain an important player. Youth sports alone has grown to be a $15.3

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What’s in-store for 2022? How the store will evolve in the age of digital acceleration

Retail Focus

Research in 2021 from Pricer revealed that 57% want digital engagement in the aisle to improve CX and inform purchasing decisions. As sporting goods retailer INTERSPORT has found, using digital at the shelf edge to help customers enhances both customer experience and improves efficiency of in-store operations.

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Building a ‘Bridge’ Between Brands and Retailers [Case Study]

Rose

Of course, there is one other essential player in this equation — the people who make the retail displays that invite shoppers to engage with the sunglasses, see how they look in the mirror and then pop them into the shopping cart. Our new displays give a fresh curb appeal to our merchandising strategy. Director Club.

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IRDC 2022 Delivers a Hands-On Experience for Retail Design Pros

VMS

B ETWEEN A VIBRANT retail scene and a plethora of sights and sounds, Columbus, Ohio, was the engaging setting for VMSD ’s 22nd annual IRDC. Toni Roeller, SVP of Store Environment, Dick’s Sporting Goods, took to the stage to accept the coveted award which is named in memoriam after VMSD ’s longtime columnist Peter Glen.

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Omni Talk: Ask An Expert | Social Media’s Impact on the New Retail Landscape

Parcel Pending

“Some 35% of consumers overal l – and almost half of Gen Z and Millennials – actually prefer to purchase from a brand on social media rather than on the actual website,” explains Jamie Gilpin, Chief Marketing Officer of Sprout Social. Four Strategies for Improving Social Commerce. for every $1 spent on influencer marketing.