Backed by L Catterton, Drools takes a bite out of global pet-food market
Inside Retail
JUNE 26, 2023
Moreover, we have recognised the rising demand for quick commerce, particularly in the pet-food category, where customers often require last-minute purchases,” he noted. Sinha added that the brand’s e-commerce sales have grown rapidly, from 4 per cent of total sales to 27 per cent, proving the effectiveness of its digital presence.
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