A New Kind of Black Friday: Theatro Intelligent Assistant Supports Thousands of Customer Transactions
Theatro
DECEMBER 4, 2020
As we speed through the holiday season it has become very apparent that services that were once a footnote in the retail playbook are now crucial forces in meeting shopper expectations. This was confirmed by Black Friday 2020 breaking spending records with web purchases hitting $9.0 billion, an increase of 21.6% year over year, according to Adobe Analytics data.
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