Retail Focus

FEBRUARY 7, 2024

In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. These tools are indispensable for implementing marketing automation, delivering tailored communication, and making data-informed decisions to enhance your campaign’s return on investment (ROI).

Customer Engagement 130

Customer Engagement Engagement Marketing Flow 130

Inside Retail

NOVEMBER 7, 2023

Similarly, retailers can encourage customers to give them permission to send SMS texts offering exclusive deals – by using the BFCM season to offer a level of exclusivity and special privileges if they register. Flows guide deal-driven leads through the marketing funnel and will delight loyal customers with relevant content.

Flow 130

Flow Engagement Promotion Strategy 130

Inside Retail

DECEMBER 17, 2023

With connectivity across the entire marketing, sales and fulfilment journey, it can collate, curate and analyse all the data empowering a business to better understand its customers – right down to their individual journeys of engagement – and then customise and personalise communications, feeding into email and SMS flows.

Engagement 130

Engagement Flow Tailored Marketing 130

Inside Retail

FEBRUARY 16, 2022

Today, customers expect highly tailored and targeted interactions when they engage with a brand. What is critical and differentiating is that personalisation extends beyond traditional marketing communication and flows right through to service delivery, merchandising, offer creation, and bundling of services.

Tailored 130

Tailored Customer Engagement Engagement Merchandising 130

Show Best

JULY 28, 2023

Interactive Product Displays: Interactive product displays enhance customer engagement and education. Incorporating digital screens or tablets that provide information about different strains, product origins, and effects can empower customers to make informed decisions.

Design Trends 66

Design Trends Design Interior Design Display 66