Curate Location Perspective Strategy 
Inside Retail
APRIL 29, 2024
Melbourne’s fashion capital Chadstone has been tapped as the second Australian location for New Balance’s UCC format store. New Balance launched its first Australian UCC store in Bondi last year and after a positive reception, it opened its Melbourne location in Chadstone.
Inside Retail
NOVEMBER 8, 2023
Since launching in Melbourne in 2014, Belles Hot Chicken (Belles) has grown to six existing locations, including a new opening in Bondi, Sydney, a few weeks ago, and is now looking to raise between $1 million and $2 million to fund further expansion. In the campaign’s first week, it received over 1,000 expressions of interest (EOIs).
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Inside Retail
MARCH 14, 2024
In a bold move aimed at redefining the narrative surrounding Asian women’s fashion, leading Southeast Asian womenswear brand, Love, Bonito, has announced a significant overhaul of its brand identity and assortment strategy. We’re direct to consumers, we own all the selling channels and touchpoints, be it the website or our stores.
Retail Focus
SEPTEMBER 26, 2023
Spanish women’s fashion brand Bimba Y Lola has just opened a new 4,000 sq ft store at 211-213 Regent Street, showcasing carefully curated collections, a brand showroom and a programme of events, making it the brand’s most active flagship globally. The lettings span more than 10,000 sq ft of new retail space.
Retail Focus
FEBRUARY 8, 2024
This retail format has a long history, dating back centuries to the earliest known travelling merchants, but has gained significant traction in the early 2000s as retailers and brand manufacturers incorporated temporary locations into their omni-channel strategies.
Inside Retail
AUGUST 15, 2021
Retailers confronted with a substantial number of online returns need to approach the problem not from a cost and logistics perspective, but from the vantage point of an end-to-end customer experience. Retailers must construct their digital environment as carefully and strategically as they do their physical store locations.
Inside Retail
FEBRUARY 14, 2024
Creating a place for the consumer to belong The Sydney flagship, located at 243 George Street, is a fusion of the brand’s history and futuristic technology, all designed to give the customer the best experience possible. Digital does have an important role in this strategy – providing transparency and trust when communicating progress.
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