“Our mission is to make retail fair”: Wolf & Badger CEO George Graham
Inside Retail
MAY 8, 2024
I was a consultant at PwC in London before that, which gave me a strong foundation in how to approach business and strategy, but ultimately my short tenure there also made it clear to me that building my own thing was the way I needed to take my career. GG: We increasingly see consumers looking to be more conscious in how they shop.
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