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Ready, set, sale: Why your Black Friday marketing should start now

Inside Retail

Data from Google reveals that a resounding 88 per cent of Aussies believe this Christmas will be more important than last year’s; with 21 per cent of people preparing gifting plans 3-6 months before, and 47 per cent of people planning to do so in the 2-4 weeks leading up to December. What’s your plan? Supply-chain issues.

Marketing 238
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Top 10 Marketing Trade Shows

Trade Show Booth Companies - Trade Group

This conference focuses on the future of marketing, from digital transformation to sustainability and beyond, ensuring that participants leave with a broadened perspective and are equipped with the tools necessary to lead their organizations or brands to success. The leaders of the marketing world converge at the conference every year.

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How to unlock the power of retail media to boost ad revenue and sales

Inside Retail

From a retailer perspective, Amazon has long been the leader in the retail media space, but others are starting to catch up, including Walmart in the US, Coles and Woolworths in Australia and The Warehouse Group in New Zealand.