Rose

MARCH 24, 2020

Pose the question “what is visual merchandising?” In years past, visual merchandising strategy consisted largely of displays, fixtures and signware designed to attract, engage and motivate a customer toward making a purchase — part of a retail experience that could be described as transactional. Aspirational Retailing.

Visual Merchandising 64

Visual Merchandising Merchandising Art Display 64

Greater Group

JUNE 9, 2023

Retail design concepts have come a long way from simply putting one’s wares on display with the goal of getting people to buy. While that remains the bottom line of all retail design, the retail design concepts of today focus on forming a connection between a brand and the consumer. Retail Displays.

Concept 52

Concept Retail Design Layout Design 52

Greater Group

JUNE 25, 2023

This is because ingredients such as lighting and visual merchandising each have a crucial role to play in attracting customers to a retail space and persuading them to make a purchase. In developing the brand story, the business does not focus on itself, but rather on its target market and that market’s problems.

Interior Design 40

Interior Design Interior Design Visual Merchandising 40