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How Much Should You Flex a Format?

VMS

Practically, this means that on entry, the visitor is greeted by La Via del Dolce (aka Sweet Street), a long corridor with colored fairground lights in which confectionaries that are Italian(ish) can be bought by weight. appeared first on Visual Merchandising and Store Design. Then there’s the pasta. s first Eataly.

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From Cobblestones to Cyberspace: VMSD Celebrates Its 125th Year of Service to the Retail Industry

VMS

It’s a great example of cast iron architecture, which – coupled with the availability of plate glass – was a keystone to merchandising theater. These innovations were the sparks that led to the inception of the visual merchandising and store design industries. Nobody except a young man named L.