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Developing retail experiences through immersive retail design

Retail Focus

Given that retail environments are more turbulent than ever, retailers are looking at every possibility to optimize the brand and customer experience by leveraging the physical retail experience. Retail design, physically, can directly impact customer emotions and behaviors.

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Let There Be Light

VMS

As Santa prepares his sleigh and polishes Rudolph’s nose, New York City is aglow with light. Somehow, the lights appear so much brighter this year now that we seem to be crawling out from under the dark cloak of the pandemic. When the lights darkened, the emotions within the audience began to rise.

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Where Imagination Roams: Venture Into Melissa & Doug’s First-Ever Retail Store

Retail Focus

Westchester Store NELSON artfully fuses color and materiality as a powerful tool to evoke the brand essence within the space. Drawing from its primary and secondary color palettes, light tones of green, blue, and purple create a vibrant, lively environment where the Melissa & Doug brand comes to life through graphics.

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Visual Merchandising on a Budget: Creative Ideas for Small Businesses

Retail Focus

Take advantage of natural light. Natural light can be used to enhance the visual appeal of your store. Make sure your store is well-lit and take advantage of any natural light that is available. You can also use mirrors to reflect light and make the space feel larger and more open. Use color to create a theme.

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Tips for a perfect store lighting design

CAAD

However, at CAAD , as experts in retail design and visual merchandising, we want to shed some light, never better said, on this subject, highlight the importance of light. And, of course, offer you some tips for a perfect store lighting design. Why is optimal in-store lighting design important?

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Commercial interior design: when retail design and art come together

CAAD

Something that also happens, of course, in the world of retail design. And it is that for years we have seen how in commercial interior design there is a minimalist and exhibiting trend that turns the establishments into authentic masterpieces, as if we were in an art gallery, thus also offering a better shopping experience.

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Commercial interior design: when retail design and art come together

CAAD

Something that also happens, of course, in the world of retail design. And it is that for years we have seen how in commercial interior design there is a minimalist and exhibiting trend that turns the establishments into authentic masterpieces, as if we were in an art gallery, thus also offering a better shopping experience.