From Cobblestones to Cyberspace: VMSD Celebrates Its 125th Year of Service to the Retail Industry
VMS
DECEMBER 1, 2022
In one of the first editions of The Show Window , billed as a monthly “Journal of Practical Window Trimming,” Baum enthusiastically wrote, “Suggest possibilities of color and sumptuous display that would delight the heart. Consumers wanted berry spoons, mustard spoons, sugar spoons, and soup spoons in ever increasing variety.”.
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