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First Asia Pacific Adidas Flagship in Myeongdong, Seoul

Retail Focus

Viewed from different angles, the reflected blurred color blocks enrich the clean display shelves and connect to the outdoors in a subtle way. The color combination of blue and red of the interior recalls the fitting rooms in a stadium. Customers can find special limited editions of Seoul and DIY customized products.

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Channel Your Calm

Retailing Insight

Entrepreneurs are creative and resourceful, so think about things like repainting the store, changing the color scheme or rearranging the furniture. Close your eyes, or if uncomfortable closing your eyes, shift your gaze downward with a focal point about 20 feet in front. Take a few deep breaths, inhaling and exhaling.