Brand Management, Form and Perspective

A step back in time: Piaget’s Sydney store blends old with new

Inside Retail

NOVEMBER 28, 2021

Taking inspiration from the brand’s very first Salon which opened in Geneva over 60 years ago, the new store concept is designed to be a warm, inviting environment in which customers can learn about the heritage of the brand. Inside Retail: Is this Piaget’s first standalone direct-to-consumer (DTC) store in Sydney?

Boutique

Boutique Concept Perspective Consumer

From Pop-Up Stores to Seamless Experiences

Retail Focus

OCTOBER 10, 2023

However, brands that channel their efforts toward understanding and meeting these evolving customer needs are well-positioned to gain a significant competitive advantage. They achieve this by offering a “seamless experience” that seamlessly integrates various forms of technology and channels that are deemed relevant to their target audience.

Engagement

Engagement Harmony Strategy Management

Create Retail Today

A step back in time: Piaget’s Sydney store blends old with new

From Pop-Up Stores to Seamless Experiences

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