VMS

NOVEMBER 28, 2021

The 3700-square-foot store, located on an equally luxe corner in SoHo (Saint Laurent and Chanel are nearby), unfurls its extensive lineup of goods and gadgets in a refined, yet relaxed setting with a sensory-fueled design that respects the neighborhood’s historic cast-iron architecture. Veronica Bean on Behalf of TPG Architecture.

Color 77

Color Consumer Electronics Circulation Architecture 77

All Work

JULY 25, 2023

Unique Challenges Since a standard program document consists of a list of rooms, we typically use a multiplier to calculate the amount of circulation space needed. If we’re able to conduct a post-occupancy evaluation to understand the impact of our design decisions, we gain insights to inform how best to approach whole-brain design.

Strategy 54

Strategy Design Light Space 54

VMS

DECEMBER 1, 2022

Emboldened by the expanding railroad system, cast iron architecture and the harnessing of electricity, a new and dynamic entity began to take root in major industrialized cities across the world. It’s a great example of cast iron architecture, which – coupled with the availability of plate glass – was a keystone to merchandising theater.

Visual Merchandising 104

Visual Merchandising Display Advertising Merchandising 104