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13 Retail Marketing Tips For Small Businesses In 2023

RetailMinded

Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. adults reported buying or wanting to buy private label goods in apparel, pantry, personal care, and other categories. Investing in local SEO will also bolster your local digital marketing efforts. Nearly 80% of U.S.

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Skechers continues to make its mark in the Singapore marketplace

Inside Retail

Skechers has selected actor Lawrence Wong as its Singapore brand ambassador for the second year running, in an ongoing effort to strengthen its appeal to a broad consumer demographic in the saturated market. The company continues to invest in its comfort technology, such as its podiatrist-approved Arch Fit line and hands-free slip-in shoes.

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Sustainable athleisure is big business, but rising costs pose a challenge

Inside Retail

The athleisure market has been on the rise for many years, driven by factors, such as the casualisation of consumers’ wardrobes and the rise of sneakers and streetwear as aspirational style trends. And notably, even once pandemic restrictions were lifted, athleisure sales continued to rise.

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Abercrombie & Fitch delivers ‘exceptional’ first-quarter performance 

Inside Retail

In an increasingly tough market, Abercrombie & Fitch has started its fiscal year on a strong note with group sales up by 2.9 However, as it bucks the general direction of the market and stands in marked contrast to the more negative results of many other discretionary retailers, it is an exceptional level of performance.

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Why New Balance is putting people at the heart of its new store concept

Inside Retail

New Balance recently revealed a new retail concept store at Paragon Shopping Centre in Singapore centred on experience and carrying a curated selection of footwear and apparel that caters to athletes and fashion enthusiasts. Brand values Hefer said that the New Balance brand has always been known for quality, fit and craftsmanship.

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Why clothiers are betting on ‘cooling’ fabrics as global temps rise

Inside Retail

The push comes as clothing retailers, whose sales dipped as inflation-weary consumers prioritised essentials over discretionary purchases, amp up their marketing of “cooling” garments as heat waves batter at least three continents.

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Behind the “massive” potential for premium outlet centres in Japan

Inside Retail

The store line-up at Fukaya-Hanazono features leading high-end brands that Japanese shoppers love, including Bally, Dsquared2, Marc Jacobs, Tory Burch, Valentino, and Versace. Of course it also sports your typical mid-end brands, such as the athletic apparel and footwear stores. Factory outlets provided the answer.

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