Remove tag pandemic
Remove Advertising Remove Engagement Remove Marketing Remove Promotion
article thumbnail

Shifting tides: Southeast Asian consumers adapt spending amid challenges

Inside Retail

A recent study conducted by Dentsu, the renowned advertising agency, sheds light on the evolving spending habits of Southeast Asian consumers, revealing a shift in preferences and priorities as they navigate the challenges presented by the economic climate. 2023 ended at 6.0 The team has observed more diversity in loyalty programme design.

Consumer 130