Creative Displays Now

MARCH 18, 2024

Word-of-mouth marketing or word-of-mouth advertising refers to your customers’ casual, organic conversations about your products, services or brand. Below, we discuss everything you need to know about this strategy in retail. Digital word-of-mouth marketing provides a broader reach than traditional WOM advertising.

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Creative Displays Now

MARCH 8, 2022

Anyone in the world of retail knows all the factors that go into curating an exceptional customer experience. From the type of flooring to the brightness of the lights and even how a store smells are frequently conscious decisions retailers make to entice window shoppers and convert them into buyers.

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VMS

JANUARY 31, 2023

Chunky lettering, textures and 3-D features – physical and digital – are appearing across retail environments, proudly taking up space. Nostalgic letter lights and neon LED lightboxes are in, bringing theatricality, while creative, custom print designs are showing up too, as retailers rethink the value of print as a way to cut through.

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