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6 Tips to Engage Visitors with Trade Show Accessories  

Trade Show Booth Companies - Trade Group

Use accessories to emphasize your brand. Consistency is essential when it comes to your trade show accessories. When thinking about the appearance of any accessory, your ultimate goal is for it to be immediately recognizable as belonging in your display. The primary function of your display is to reinforce your brand.

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Sunglass Hut revamps flagship store in Sydney 

Inside Retail

The store, located on bustling George Street , displays a new idea for premium eyewear and offers brands including Ray-Ban, Versace, and Fendi. The store has a premium design with gold as the predominant colour flowing throughout, seeking to provide a welcoming environment with care and attention to detail.

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Retro Neon Flexible LEDs from Perspex Distribution

Retail Focus

LED Neon 10 is available in a sleek 4mm, rounded 8mm, and bold 12mm wide flexible profiles and can be used to create everything from flowing neon-style scripted letters and company logos, to accent lighting. www.perspex.co.uk/leds. The post Retro Neon Flexible LEDs from Perspex Distribution appeared first on Retail Focus - Retail Design.

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Why Oroton is bringing AR mirrors to Australian fashion

Inside Retail

Window shopping is about to get a whole lot more exciting, with Australian designer fashion brand Oroton launching augmented reality try-on mirrors across the window displays of its stores in Sydney’s Queen Victoria Building and Brisbane’s Queen Street Mall. We’ve already seen promising results,” Child told Inside Retail.

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Successful experimentation can double your signups and boost online margins

Inside Retail

In the pre-purchase phase, Niteco’s team would look first at the shopping flow: how they look at products from the homepage or a product listing page all the way through to clicking on a product and adding to their cart. There are multiple ways to display a promotion. Now it has evolved into one of the leading CRO agencies globally.

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Hermès reopens its store in Pacific Place Mall, revealing a unique, spacious design and reaffirming its history with Hong Kong

Retail Focus

Dedicated men and women’s universes are placed at opposite ends of the store, while the silk collections, fashion accessories, equestrian, and perfume and beauty métiers flow out from the central store entrance.

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Developing retail experiences through immersive retail design

Retail Focus

Many retailers now integrate items such as interactive displays, personalized experiences, community spaces and multi-sensory experiences to create a more attractive retail environment. The use of natural light, or artificial lighting to highlight key product displays, can create a welcoming atmosphere.