2021 IVC First Place: “Superette” (Food and Beverages/Consumables)
VMS
AUGUST 15, 2021
To help remove the stigma around cannabis shopping, Superette aimed to create a version of a dispensary with a highly curated menu of accessories and products communicated in a lighthearted and whimsical, yet witty, voice. It’s not a jewelry store, it’s not a high-end electronics store, it’s a cannabis shop.
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