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EuroShop 2023 Preview

Retail Focus

Visitors will be able to find answers to current questions from retailers, such as what a shop or store should be today, and be inspired by temporary design or modular concepts, as well as tangible solutions for sustainability. 2014 EuroConcept hosts new Lighting Designers zone. 1966-1972 EuroShop held every two years.

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Storytelling in retail design

CAAD

Storytelling in retail design is the commitment to capture the consumer through a visual narrative , in which history, tradition, values and the company’s business idea are the main protagonists. . That is, as a central idea, the concept of Storytelling. What is storytelling? The art of storytelling. © Copyright.

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5 Best Experiential Retail Examples

Greater Group

The purpose of this concept is thus recreational rather than commercial. Experiential retail has developed out of the need to adapt to the changing market due to the rapid growth of the online market. 5 examples of retailers who have implemented the retailtainment concept in their stores. STORY at Macy’s.