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PrettyLittleThing films Australian campaign with social media stars in Fiji

Inside Retail

The campaign highlights a curated selection of swim and resort wear for the Australian summer season, from monochrome bikinis to edgy cobalt blue cut-out one-pieces. Founded in 2012, PrettyLittleThing currently operates in the UK, Ireland, Australia, the US, France, the Middle East and North Africa.

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V&A explodes K-culture in new exhibition

Design Week

The Korean Wave opens with the frenetic energy of K-culture – loud, vibrant, constantly moving – its title displayed across multiple screens among rotating clips of PSY’s viral 2012 hit Gangnam Style.

Curate 94
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How Aussie menswear brand Peter Jackson is suiting up for e-commerce expansion

Inside Retail

Coming back to the customer Beyond the digital relaunch, Peter Jackson is planning to renovate its existing stores and take a new approach to store design to make shopping in-store a more boutique and curated experience. This is a key part of the brand’s expansion, but it doesn’t mean stores will carry less stock.

Expansion 243
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LSKD appoints first chief retail officer as part of its “audacious” growth plan

Inside Retail

During her time at Lululemon, which spanned 13 years from 2012 to 2020, Shaughnessy led over 40 stores and oversaw the brand’s national wholesale and community presence in ANZ. In addition to the extensive online product offering, LSKD plans to curate the product range in each store based on its diverse and unique community. “We

Planning 264
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Beatport reveals new turntable-inspired logo in brand remix

Design Week

It marks the first update to Beatport’s visual identity since 2012. The new app seeks to let DJs discover and curate music on-the-go. The collaboration between Stockholm-based Kurppa Hosk and the American music platform began at the end of 2019. Designing a logo that embraces Beatport’s history.

Tailored 113
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Mimco bets big on marketplaces to reach new customers

Inside Retail

It was acquired by Gresham Private Equity in 2007 for a reported $45 million and then by Country Road in 2012. Founded by Amanda Briskin-Rettig in Melbourne in 1996, Mimco has become one of Australia’s best-known accessories brands. Mimco’s product range has expanded significantly over the years.

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Rapha invests in flagship clubhouse expansion

Retail Focus

Rapha’s first UK Clubhouse – which launched in 2012, a stone’s throw from Piccadilly Circus – has today reopened its doors having undergone a complete refurbishment. It will be followed by shows curated around themes of exploration and adventure, women’s cycling, diversity and equality and more. .

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