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Proudly made in China: How Chinese consumers are reclaiming domestic brands

Inside Retail

As the quality of living and workers’ wages reached new heights, Western brands spotted a golden opportunity and raced to set up shop in the East to reach China’s 1 billion consumers (and counting). Chinese sportswear company Li-Ning. Premium electric car business Nio ventures into fashion.

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Inside the evolution of the meal kit subscription industry

Inside Retail

Middagsfrid spread rapidly through Germany, Denmark, Switzerland, and Belgium, driving a trail of competitors in the process, such as the more than 10 meal kit companies in Sweden alone, a country with a population of under 10 million. In 2012, meal kits entered the US with Blue Apron, Hello Fresh and Home Chef.

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How Chinese toy giant Pop Mart thinks local, dominates global

Inside Retail

When we first started the international business in 2018, I had some doubts,” vice president of Pop Mart and president of Pop Mart International, Justin Moon, told Inside Retail during a video call from his offices in Beijing. “We Pop Mart, which describes itself as an “art toy store”, might seem an unusual concept to a Western consumer.

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