Potential Olympics sponsorship deal tests LVMH heir Antoine Arnault
Inside Retail
JUNE 14, 2023
Discussions on the Olympics deal, being negotiated by Antoine, revolve around promotions focused on LVMH as a group, its two biggest fashion labels – the Louis Vuitton and Dior brands – as well as champagne. “It takes time, but we want to make sure that this partnership makes sense and is balanced,” he said.
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