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Why the NBA is going green and opening stores Down Under

Inside Retail

Both stores feature a wide range of apparel and merchandise, and seek to leverage the significant,and ever growing, popularity of the league in Australia. How has this impacted the NBA’s brand in Australia, and have you noticed any trends in merchandise sales related to these players?

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How Chinese toy giant Pop Mart thinks local, dominates global

Inside Retail

The merchandise and the market. Around 2012, Wang had already recognised the popularity of toys in his stores. Working with artists, he created first characters, then different figurines of each, and for the past decade, he has been building a pool of more than 100 trademarked characters. But not now.

Artistic 130
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From a cartoon mouse to a global giant: how Walt Disney conquered the world

Inside Retail

Disney has influenced countless other animation studios and artists. A famous diagram , sketched by Walt himself in 1957, foreshadowed the direction Disney would ultimately take: a huge business empire of synergies, merchandising and cross-promotion.