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How Chinese toy giant Pop Mart thinks local, dominates global

Inside Retail

When Chinese collectables retailer Pop Mart launched a pop-up store at London Westfield in January of last year to test its concept in the UK, it expected the Asian diaspora to be its largest potential market demographic. Pop Mart, which describes itself as an “art toy store”, might seem an unusual concept to a Western consumer.

Artistic 130
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Pillow potential: 6 unique ways to tackle cushion design

Design Wanted

Cushion covers are as the Greeks and Romans intended them to be, offering artists and designers a blank canvas on which to highlight their works. By nature of them being soft and without a weighty structure, cushions lend themselves well to modular furniture concepts that promote ease of movement. Cushions on the move.

Design 98
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Proudly made in China: How Chinese consumers are reclaiming domestic brands

Inside Retail

Added to a growing list of national holidays in China, May 10 was declared ‘Chinese Brands Day’, an event that proudly promotes “Made in China” and an attempt to shed the counterfeit and copycat stereotypes equated with overseas brands. Subsequently, it took off in the West. CASE STUDY : Neiwai.

Consumer 130