Remove 2010 Remove Curate Remove Engagement Remove Social Media
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Retailers, are you ready for it? Swift’s Eras tour a gold rush of economic karma

Inside Retail

Swift and savvy retailers embracing the Eras Ebay has curated a dedicated landing page to help Swifties get concert ready, showcasing both pre-loved and brand-new Eras-inspired apparel and accessories. The 2010 sale was part of a strategic partnership to develop and accelerate the brand’s domestic and international growth.

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“A perfect storm”: How mochi ice cream brand Little Moons blew up on TikTok

Inside Retail

Between Facebook’s shift away from being a place to connect with family and friends, and the rapid decline in usability of Twitter in recent weeks, many people are beginning to look elsewhere for their social media needs. Howard Wong: I co-founded Little Moons in 2010 with my sister, Vivien. Where did the idea come from?

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Can retail lead the rise of super apps?

Inside Retail

Super apps are digital platforms that provide multiple services, such as shopping, payments and social media – and they are on the rise. Coined in 2010 by Blackberry founder Mike Lazaridis, the term ‘super app’ was first used in its current context to describe China’s WeChat, which offers messaging, payments, e-commerce and more.

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