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EuroShop 2023 Preview

Retail Focus

Visitors will be able to find answers to current questions from retailers, such as what a shop or store should be today, and be inspired by temporary design or modular concepts, as well as tangible solutions for sustainability. Shopping becomes an interactive high-tech experience. But classic retail technology is also developing rapidly.

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How a modern store concept is helping Desigual reach new customers in Asia

Inside Retail

The brand’s fifth store in Singapore, which is located in Ion Orchard, features an “enhanced shopping experience” that aims to introduce more consumers to Desigual through a new perspective on the brand. When it comes to Singapore, the brand landed in the island republic back in 2008, and later expanded to different markets.

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#MilanDesignWeek – From 5 to 12 September 2021 BASE presents “We Will Design”

Design Wanted

The designs will venture into a range of areas on various scales – from the microworld of a bedroom studio to the collective sphere of the neighbourhood – embracing an anthropological concept of design with the power to conceive new visions of cohabitation and joint construction, underpinned by the principles of sustainability.

Design 52
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BASE presents “We Will Design” at Design Week 2021

Design Wanted

The designs will venture into a range of areas on various scales–from the microworld of a bedroom studio to the collective sphere of the neighborhood–embracing an anthropological concept of design with the power to conceive new visions of cohabitation and joint construction, underpinned by the principles of sustainability.

Design 52
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From Pop-Up Stores to Seamless Experiences

Retail Focus

From Pop-Up Stores to Seamless Experiences The economic recession of 2008 shifted attention towards alternative retailing formats like pop-up stores. The concept of the “experience economy” highlights how brands use their spaces, props, and goods to engage customers in memorable events. Ghalia BOUSTANI.

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Victoria’s Secret’s new World Tour: innovative or obsolete?

Inside Retail

Among the most famous creations was a diamond-studded Black Diamond Fantasy Miracle Bra in 2008, worn by Adriana Lima. If it is seen as the ‘return of the fashion show’, it will bomb – that concept belongs to last century.

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