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Highlights from the LIT Lighting Design Awards 2021

Design Wanted

Winners for the fifth global LIT Lighting Design Awards have been announced. Held annually, The LIT Design Awards recognises the efforts of talented international lighting product designers, lighting designers, manufacturers, design firms, and students from all over the world.

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What’s the Guochao trend and what does it mean for global brands in China?

Inside Retail

This policy was established to shift China’s manufacturing-led economy to a more consumption-based economy due to the country’s falling GDP value between 2007 and 2010. It is commonly interpreted as products made in China, but in reality, the concept is more about embracing Chinese culture authentically.

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How Maison Francis Kurkdjian built a brand around the Picasso of fragrance

Inside Retail

If you think of it, fashion designers were able to express their vision freely and put their name on their house, while perfumers were hidden behind the curtains, with marketing figures or brand founders sometimes pretending falsely that they were perfumers. Can you tell me about the product development process behind your scents?

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