Not just Gwyneth and Succession: How the economy is driving quiet luxury
Inside Retail
JULY 4, 2023
A new consumer behaviour trend has taken over social media that, ironically, is the complete antithesis of a trend. Prada, Loewe and Bottega Veneta presented elevated basics intended for small and curated capsule wardrobes. Imagine plain, logo-less cashmere sweaters, perfectly-tailored shirts and unrecognisable Swiss timepieces.
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